Thursday, February 17, 2011

Evan Williams on listening to Twitter users | Video on TED.com

Evan Williams on listening to Twitter users | Video on TED.com

Thought this was neat. If you have eight minutes, take some time to watch this. Twitter co-founder Evan Williams talks about how Twitter came to be, and how listening to users and allowing interaction between them helped shape his product.

My favorite part--learning how the social media guru uses his creation to listen to feedback and change the product. In such a well-connected society, it isn't hard to understand why this is such a successful business model.  You can use Twitter to do the same, as the gentleman at the end demonstrates, it is quite possibly the world's most useful tool to find immediate feedback on current events and happenings.

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